How to Grow a Business Without ANY Noisy Marketing

Credit: Wonderlane Over the past few months, I’ve spoken with several dozen people about their concerns regarding marketing.  We’re talking a very skilled group of helpers – coaches, therapists or healers – who are feeling discouraged about growing their businesses because they can’t stand “all that noisy marketing”. Is there a way to grow a business without noisy, ego based marketing? The 3 Kinds of Marketing Styles Last week, I wrote a blog post called,… READ MORE

How Owl Taught Spiritual People to Thrive

Credit: Johan Ingles-Le Nobel Many wisdom traditions use animal teaching stories.  For instance, I’m thinking of The 5 Blind Men and the Elephant story that’s been used for generations.  That story teaches us that we need more than one point of view to have a clear perspective. Recently, I’ve been thinking about how often spiritual people struggle to grow their businesses.   So I decided it was time for a new kind of animal wisdom story,… READ MORE

Marketing and the Spiritual Tidal Wave

Credit: Duncan Rawlinson Inspiration doesn’t come neatly wrapped in bite sized packages.  Often, it comes in waves. And sometime they are BIG .. A big burst of creative inspiration deserves your full attention.  Give yourself permission to let go of some of your usual marketing routines and have a blast enjoying the ride. At the same time, it’s best if you don’t disappear completely.  Even during times of great inspiration, you can find simple, caring… READ MORE

Is Enthusiasm Helping or Hurting Your Business?

Credit: Sarah Robinson When I first moved to Santa Fe, there was a “healthy chocolate” craze going on.  People were buzzing about how very pure, naturally sweetened dark chocolate products would supposedly cause miracles. Now, I LOVE dark chocolate.  And I’m a big believer in natural health products.  I’m also aware of the benefits of eating dark chocolate.  Still, as I write this, I have the distinct feeling of wanting to gag. Disconnected enthusiasm hurts… READ MORE

Success Growth Through the Root Zone

Have you ever noticed how some people plant a garden with little results while others in the same town get LOTS of fresh and tasty veggies with the very same crops?  With the official start of summer less than a week away,  I’ve seen this in several local gardens lately. A similar thing happens in the business world too.  While two people may have similar niches, services and training, one thrives while the other withers… READ MORE

3 Surprising Lessons from the Wisdom 2.0 Conference

Last week I was in Silicon Valley at the Wisdom 2.0 Conference.  The conference brought together over 300 dynamic people from around the world to explore the conscious use of technology.  The energy in the room was amazing! Several people have already written good posts summarizing the conference.  Two I recommend are Mei Mei Fox’s  Social Media + Mindfulness = Infectious Enlightenment and Beth Kanter’s Wisdom 2.0: Living Consciously in a Connected World. Given that… READ MORE

3 Ways to Use Fun to Attract More Clients

If you’ve spent anytime researching social media as a client tool, you’ve likely heard a wide mix of experiences. Some will tell you it’s the single most important marketing tool every invented. Others tell you it’s a complete waste of time. Is Twitter a waste? Can you really attract awesome clients on Facebook? How come some people seem to get BIG results from social media marketing and others don’t? Attract More Clients With Humor Remember… READ MORE

Your Website as a Spiritual Journey

Anyone who’s been on the spiritual path for awhile starts to realize that there is no such thing as permanent enlightenment.  Instead, there are only moments of greater or lesser awareness. Similarly, many people new to the world of business building think of their website as something fixed.  In other words, you just get it up and then you’re “done”. Is your website dusty? A Healthy Website is Always Growing If on your personal growth… READ MORE

5 Tips for Creating Inspired Content

In one of my Mastermind groups today, someone asked “How do you keep coming up with inspired content?”   In today’s economy, clients expect to be able to “try before you buy.”  In other words, they aren’t going to plunk down their money for your services until AFTER they have become inspired by your free blog post, newsletter, video or ebook. Is your content inspiring? These free things that you offer to inspire someone into becoming… READ MORE
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